Back in 2014 when I began to invest and recommend investing in this industry, I make claims that someday the big alcohol and tobacco companies will swoop in and buy all the best companies. Well, those predictions have come true since there was hardly a month that didn't produce headline news about another billion dollar investment in the cannabis industry.
Two commercial giants from the worlds of beer and cannabis announced they have teamed up to spend $100 million to research cannabis-infused beverages. Belgium-based AB InBev whcih includes Budweiser in its portfolio of beer brands has partnered with Tilray which produces cannabis brands such as Marley Natural. The companies are funding a venture with $50 million apiece to produce beverages infused with THC and CBD from cannabis.
Molson Coors (TAP) has invested in Hexo Corp. And, we just learned in early October that Altria (MO) is talking to Aphria (APHQF) but in December we later learned Altria made a $1.8 billion deal with Canadian cannabis grower Cronos (CRON) instead. Then two weeks later Altria revealed it was spending nearly $13 billion to buy a huge stake in vape-pen company Juul. E-cigarettes have been sold in the U.S. since 2007 and have grown into a $6.6 billion business. The Altria purchase of a 35% stake in Juul puts the value of the company at $38 billion, larger than Ford Motor Co., Delta Air Lines or retail giant Target.
And, let's not forget about medical cannabis and big pharmaceutical companies looking to get a piece of the pie! And, on top of all this Cannabis has now become a political football with Democrats and Republicans alike calling for legalization to gain or hold on to important constituency votes. In addition, Cannabis is super tax income generator for the states have approved it. Follow the money, folks! The money is in Cannabis and Vice! Maybe, just follow former Speaker of the House, John Boehner and former Prime Minister of Canada, Brian Mulroney who serve on the board of Acreage Holdings which is acquiring a vast array of U.S. based cannabis assets.
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